An investigation of the Contemporary
Nordic Design & Crafts Culture

For many people, ‘Nordic’ has become a shorthand term for unadorned simplicity, clean functionality, and natural materials – but does the label still hold true? This August, Adorno presents a landmark exhibition of contemporary design from the five Nordic countries, aiming to showcase the commonalities and contrasts between the modern design cultures of Norway, Finland, Sweden, Denmark, and Iceland.

Developed in collaboration with a team of curators drawn from each of the participating countries, Now Nordic will present collectible pieces from emerging and established designers working at the intersection of art, design, and craft. Encompassing both digital and physical exhibitions, the project aims to introduce international audiences to the variety, scope and ambition of Nordic design today – and to explore whether the characteristics that have historically defined it are still evident in our increasingly globalized creative culture.

The collection will launch in Adorno’s hometown of Copenhagen at CHART DESIGN, the newly expanded, design-focused complement to the CHART ART FAIR. Each of the country curators will select pieces from 5-7 designers from their region. The works will range from small objects to large-scale furniture pieces, and span a wide range of disciplines and materials, but all will be crafted, functional art-objects of exceptional quality that are representative of the culture that created them.


Past Exhibition - 31. Aug. - 2. Sep.

Den Frie, Oslo Plads 1


Taking place at the CHART DESIGN venue, the Den Frie Centre of Contemporary Art in Copenhagen, from 31 August to 2 September, the physical exhibition will be complemented by a digital exhibition at, enabling a larger global audience to view and explore the exhibited works. The digital exhibition will present a wider selection of designers and pieces for each country and be enriched with films, images, editorial and interactive content exploring the processes and ideas behind each designer’s work and the contemporary design culture in their region.


Past Design Talk - 1. Sep. 12pm - 1pm

Den Frie, Oslo Plads 1

The CHART DESIGN exhibition will also be accompanied by a panel talk on 01 September in which leading curators and design thinkers from each of the five countries will discuss the changing shape of Nordic design, explore the factors that determine the distinctive creative cultures of their countries, and consider the future of national or regional craft cultures in an increasingly globalised world.

Responding to the individual collections and pieces shown at Now Nordic, the panel will put the ‘Nordic design’ label under the microscope, examining whether the individual collections and pieces do indeed share common characteristics, and if so, considering what sustains and develops these shared traits – and whether they will survive into the future.

Announces experts taking part in the talk: Halla Helgasdóttir, Managing Director, Iceland Design Center, Hege Henriksen, Director of Norwegian Crafts, Pernille Stockmarr, Curator at Design Museum Denmark.


Past Exhibition - 20. Sep. - 23. Sep. 2018

Old Truman Brewery
London, UK


Arranged in a birch forest in Hall 9 of the London Design Fair, the exhibition invited visitors to explore the commonalities and differences between each collection white considering whether ‘Nordic design’ still holds meaning in the globalized world of today.


Copenhagen Collection:
Nikolaj Steenfatt
Jonas Edvard
Gurli Elbækgaard
Astrid Tolnov
Alexandru Murar
Tina Austen Petersen
Netter Andresen
Stine Linnemann

Helsinki Collection:
Hanna Särökaari
Elina Ulvio
Maija Puoskari
Tero Kuitunen
Hanna Anonen
Antrei Hartikainen
Studio Finna

Oslo Collection:
Pettersen & Hein
Eyvind Solli
Marianne Andersen and Victoria Gunzler
Runa Klock
Cosmin Cioroiu and Kathrine Lønstad
Kim Thomé
Vera Kleppe and Åshild Kyte

Stockholm Collection:
Lotta Lampa
Sara Lundkvist
Elsa Chartin
Lith Lith Lundin
Fredrik Färg and Emma Marga Blanche
Petra Lilja

Reykjavik Collection:
Tinna Gunnarsdóttir
Magnús Ingvar Ágústsson
Hugdetta with 1+1+1
Ragna Ragnarsdóttir
Brynjar Sigurdarson
Katrín Ólína
Studio Hanna Whitehead
Gardar Eyjolfsson

Initiated by Adorno International Design Collaboration

Adorno was set up in 2017 by Copenhagen-based design lovers and tech entrepreneurs Kristian Snorre Andersen and Martin Clausen in order to give designers around the world a unique opportunity to present their work to the global market, and to provide design enthusiasts with a chance to discover and acquire unique and limited-edition work. By establishing a network of expert curators in key design destinations around the world, Adorno has been able to not only maintain rigorously controlled quality, but also to provide its community with a unique insight into the distinctive and evolving design cultures around the world.

In addition to the new Now Nordic collection, 12 design communities are represented in Adorno’s galleries: Amsterdam, Barcelona, Beirut, Berlin, Brussels, Copenhagen, Istanbul, London, Mexico City, Madrid, Milan and São Paolo. Adorno plans to expand its collection to 17 cities by the end of 2018, encompassing Asia, Europe and the Americas.

Curated by

Denmark – Pil Bredahl
Curator of Adorno’s existing Copenhagen collection, Pil Bredahl is a designer and curator with interests in experimentation design, sustainability, and social responsibility. She is a co-founder of the design group, a board member of Design Denmark since 2011; a representative at Designmuseum Danmark and a jury member for the Danish Design Award.

Finland – Sebastian Jansson
Finnish industrial designer Sebastian Jansson is based in Helsinki, where he and his studio direct and develop design of everyday objects for a variety of international clients, including the collaboration-driven design brand Made By Choice, which Jansson co-founded in 2016. His work has been exhibited worldwide, and earned him a number of awards.

Iceland – Hlín Helga Guðlaugsdóttir María Kristín Jónsdóttir
Hlin Helga is an independent curator, designer and design-thinking consultant who has spent a decade involved in education and research at universities around the world. Her work focuses on facilitating, initiating and leading dialogues and interdisciplinary collaborations for meaningful innovation through design. She is a fellow of the digital futures think-tank W.I.R.E.

María Kristín Jónsdóttir is the Editor-in-chief of HA – a magazine on Icelandic design and architecture that provides a forum for critical discussion on the cultural landscape. Also a curator, creative director and designer, María Kristín’s work has been exhibited around Europe.

Sweden – Rebecca Ahlstedt
Based in Stockholm, spatial designer and curator Rebecca Ahlstedt creates public spaces, interior architecture and exhibition design by combing physical tools and digital practices. Interested in the roles art and design play in the social fabric of every day, she focuses on visual culture in public space and the subject of identity, power dynamics, performativity and design as social material. In 2017 she joined the international group Undeni, which is devoted to explorations and productions at the meeting point of art, design, craft, and technology.

Norway – Kråkvik & D'Orazio
Founded by stylists and set designers Alessandro D'Orazio and Jannicke Kråkvik, Kråkvik & D’Orazio is an Oslo-based creative studio working on interior styling, design and exhibitions with clients worldwide. They also run the Oslo interior store Kollected By, where they showcase furniture and homeware design from Norway and beyond.


Partners & Collaborators